Chairman François Chaudoir Space

Commission Business

Nathalie Lhoir (Mediabrands)
Christine Brone (Omnicom Media Group)
Karine Ysebrant (Publicis Media)
Jean-Michel Depasse (GroupM)
Laurent Massart (Dentsu)
Jos Van Campenhout (Outsight)

The UMA Commission business worked out a new template for the 'financial breakdown' of Media Billings. The Excel file you can download is ready for use.

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Commission Business - Taskforce Digital

The commission Business created a dedicated taskforce with digital experts.
Jean Michel Depasse (Group M)
Stéphanie Radochitzky (Mediabrands)
Karel Goethals (Mediabrands)

UMA calculated the SOV of Digital' in the total Media Investments in Belgium, reporting the market shares of the channels SEA, Display, Social, Video & 'Other Digital'. Period: Jan - Dec 2020

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Chairman Jean Michel Depasse GroupM