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UMA publications

UMA/UBA Benchmark Media Investments TY 2022

2023 Benchmarks

UMA & UBA Benchmark Media Investments: In 2022, Digital channels account for 35.1% of advertising expenditure in Belgium. 22% of the Digital investments went to international players.

UMA Benchmark OOH Media Investments 2022

2023 Benchmarks

For the first time in the Belgian Media Market, UMA in collaboration with the member agencies specialized in OOH Media, calculated the total media investments in OOH Media.

UMA Ranking 2022

2023 Info UMA

UMA Ranking 2022: the total turnover of the UMA members remains (+1%) above €1,2 billion.

UMA Get together #tousensemble 2022

2022 Info UMA

UMA Get Together #tousensemble ; In this magazine we explain our engagement for a more sustainable marketing sector. Together with ACC & UBA, UMA publishes the Guide to D&I, the CommToZero platform.

Diversity & Inclusion Guide

2022 Info UMA

Diversity is a priority which impacts not only internal inclusion, but also external representation. Inclusive workplaces inspire diversity of thinking, which drives creativity & innovation.

UMA Get together 2021

2022 Info UMA

The visions shared during the UMA Get Together webinar: How will we build a sustainability ecosystem with our talents?

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