UMA & UBA publish together a complete Report on the Media Investments in the Belgian market in 2021, including the Share of Digital, the Share of the ‘direct’ Investments and offline Media.

Diversity is a priority which impacts not only internal inclusion, but also external representation. Inclusive workplaces inspire diversity of thinking, which drives creativity & innovation.

The visions shared during the UMA Get Together webinar: How will we build a sustainability ecosystem with our talents?

UMA Ranking 2021: the total turnover of the UMA members grows by 15% to the pre-pandemic level.
With a market share of 27%, GroupM strengthens its leading position in the Ranking of Groups.

UMA publishes the report of the annus horribilis 2020: the total turnover drops by 11.2%. Mindshare (+9%) takes over the leading position in the UMA Ranking from Space.

Bernard Cools, chairman of the UMA Commission Expertise, presents an overview of predictions of Ad spendings in 2021 of UMA members, and WARC figures. The Document is an article by Mediaspecs