UMA & UBA publish together a complete Report on the Media Investments in the Belgian market in 2021, including the Share of Digital, the Share of the ‘direct’ Investments and offline Media.

UMA Ranking 2021: the total turnover of the UMA members grows by 15% to the pre-pandemic level.
With a market share of 27%, GroupM strengthens its leading position in the Ranking of Groups.

UMA, together with AdSomeNoise, blue2purple, Ogilvy Social.Lab & Pivott, calculated the SOV of 'Digital' in the total Media Investments in Belgium. Period: January - June 2021

The visions shared during the UMA Get Together webinar: How will we build a sustainability ecosystem with our talents?

Diversity is a priority which impacts not only internal inclusion, but also external representation. Inclusive workplaces inspire diversity of thinking, which drives creativity & innovation.

UMA, together with AdSomeNoise, blue2purple, Ogilvy Social.Lab & Pivott, calculated the SOV of 'Digital' in the total Media Investments in Belgium for 2021. Period: January - June 2021