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UMA Get Together 202026 NovWith this Webinar the UMA shares the visions on the future of our industry and the importance of a healthy local media ecosystem in combination with knowledge & expertise regarding data. How will we create value for the advertisers in the years to come?UMA Event
BAM! MARKETING CONGRESS28 NovThe 'netflix' of marketing inspiration and education The BAM Marketing Congress offers the richest meaningful marketing content platform in the most accessible way. 80 inspirational speakers: International & National Keynotes, Industry Leaders and Meaningful Masters, will be released during 6 days.BAM! event
More publications Publications
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Benchmark Digital Media Investments2020 Benchmarks
UMA calculated the SOV of 'Digital' in the total Media Investments in Belgium for the first semester 2020, reporting the market shares of the channels SEA, Display, Social, Video & 'Other Digital'.
UMA Benchmark Digital Media Investements half year 2020Benchmarks
UMA, together with the agencies AdSomeNoise, blue2purple and Pivott, calculated the market shares of the digital channels in the Belgian Media Investments during first semester 2020.
BEST OF OOH2020 Best Practices
The Best Of OOH magazine reveals the most inspiring campaigns on Out Of Home Media in Belgium during the last months. The AMMA 2020 awarded several remarkable OOH campaigns.
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Space Newsletter2019 Media Research
The Awareness Tracker is an exclusive study from Space. The data offer insights about the links and interactions between brand awareness and recommendation.
IPG Mediabrands Survey2019 Market Research
This study provides a wealth of useful information for marketers from all sectors, because whether directly or indirectly, distribution and e-commerce affect them all.
IPG Mediabrands Whitepaper SxSW2019 Best Practices
SxSW : Truth to Power, Power to Purpose
We’ve found the answers to some questions, and part with a gazillion new questions spinning in our heads.