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The evolution of the cost of advertising space2018 Uncategorized
Every Year, the UMA Commission Expertise is monitoring the evolution of the cost of advertising space in the media over a 5 year period
UMA’s View on Viewability2018 Viewability
The UMA taskforce has established a benchmark on the Belgian market regarding the metric of ‘viewability’ in digital advertising.
Media Pitch charter2018 Best Practices
The Commission will soon publish a document that identifies the most efficient approaches and most respectful process to conduct a media pitch with concrete recommendations and do’s & don'ts.