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UMA Get Together
27 AugIn collaboration with UBA MEDIA DATE at Dolce La Hulpe. Several prestigious speakers share their visions & insights on creative effectiveness and use of media and the need of disruptive solutions , illustrating the importance of a strong local media ecosystem. Free for UMA team members.UMA Event -
Digital First
27 OctDiscover the latest trends, strategies and technologies in the digital world, and learn from the industry’s top thought leaders and innovators. Digital First has everything you need to succeed in the digital age.Digimedia event -
Social Media Summit
10 DecUNLOCKING THE SOCIAL MEDIA MATRIX: INSIGHTS AND INNOVATIONS . This edition promises to be a captivating exploration of creativity, innovation and new trends. Against the backdrop of an ever-changing digital terrain, attendees will embark on a journey to unravel the dynamic layers of Social Media's realm.Digimedia event
More publications Publications
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UMA – Survey Costs of Media Pitches 2023
2024 Benchmarks9 Media Agencies member of UMA participated in the UMA Survey concerning the costs of media pitches in 2023
UMA – UBA Benchmark Media Investments 2023
2024 BenchmarksUMA & UBA calculated the SOV of 'Digital' in the total Media Investments in Belgium. Period: January - December 2023
UMA Ranking 2023
2024 Info UMAUMA Ranking 2023: the total turnover of the UMA members grows by 1,7%.
Mindshare takes over the top position in the UMA Ranking of Agencies.
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Global mid-Year Forecast Report
2020 BenchmarksIn 2020, we estimate that the global advertising economy will fall by 12%,. This is a sharp decline from the growth rate of 6.2% (2019) and returns the industry to slightly
higher than 2017 levels.
Teenage Report
2020 Market ResearchWe have identified seven personality archetypes within our study. These archetypes are not mutually exclusive,
meaning the average teenager can have multiple personas.
Space Newsletter
2020 Media ResearchThe Awareness Tracker is an exclusive study from Space. The data offer insights about the links and interactions between brand awareness and recommendation.