About us

The purpose of the association is to promote the profession of media agency

UMA represents the Media Agencies in the advertising and media market as a whole: advertisers, media, research institutes, public authorities, opinion leaders and trade press.

UMA promotes the added value, expertise & diversity of the services of Media agencies, towards team members, advertisers, media partners.

Board of directors

President
François Chaudoir (Space)
Treasurer
Philippe Cavadini (DENTSU AEGIS NETWORK)
Sophie Vanderwinkel (MEDIAPLUS)
Christine Brone (OMNICOMMEDIAGROUP)
Davy Caluwaerts (ZENITHMEDIA)
Fabien Bruyneel (ZIGT)
Jos Van Campenhout (OUTSIGHT)
Hugues Rey (HAVAS)
Vice president
Sylvie Irzi (MEDIABRANDS)
Gino Baeck (GROUPM)
Deputy Permanent Representatives
Bernard Cools (SPACE)
Thierry Brynaert (GROUPM)
Nathalie L'Hoir (MEDIABRANDS)
Remi Boel (OMNICOMMEDIAGROUP)
José Fernandez (DENTSU AEGIS NETWORK)
Marc Dewulf (HAVAS)
Karine Ysebrant (ZENITHMEDIA)