UMA publications
Don’t Miss Out: Les Binet at the next UMA Get Together!
2026 Info UMAThe undisputed authority on marketing effectiveness and measured R.O.I. is coming to our next event. Here are some key takeaways from his books that show why you cannot afford to miss this session.
UMA Benchmark OOH Media Investments 2025 : A fourth consecutive Year of double-digit Growth
2026 BenchmarksUMA compiles every semester the Benchmark of OOH investments based on net media spendings, with split between classic OOH formats and DOOH via direct bookings and via "programmatic buying.
UMA Ranking 2025
2026 Info UMAUMA Ranking 2025: the total turnover of the UMA members is stable (-0,5%) and stays above 1.3 billion euros. WPP Media remains leader in the ranking of groups (UMA members).
Press publications
Press Release : The Winners of the YMCE Strategy Competition were awarded on the stage of the UMA Get Together
2026 AwardsJustine Capelle, Account Manager Audio & Video at Var, and Harold Masquelier, Product & Research Manager at Roularta Media Group, handed over the trophies to the winners of the YMCE Strategy 2026.
Press Release : The Winners of the YMCE Strategy Competition were awarded on the stage of the UMA Get Together
2025 AwardsUMA calculated the SOV of 'Digital' in the total Media Investments in Belgium. Period: January - June 2024
Press Release : UMA Benchmark Media Investments HY 2024
2025 BenchmarksUMA calculated the SOV of 'Digital' in the total Media Investments in Belgium. Period: January - June 2024