Programme 09:15 Attention 2.0 (Nicolas Watson, Director, Ipsos Mori UK) What is the reality of (digital) attention and how can you apply simple tips to earn the interest of your audience and to land your brand messages. 09:40 Re-evaluating Media (Morag Blazey, Managing Principal, Ebiquity UK) What are the qualities required from an advertising medium
Orbit is dedicated to sustainable development in the communication and marketing industry. Change is now ! Everywhere accross Europe, young generations are trying to raise awareness and reach out to the political world and the entire society. As a professional media we are committed to understand with you, advertisers, agencies, media, marketeers, and education specialists,
Castles, Certainties and Surprises What is the current status of the CIM audience studies? What are the plans for the future? You can hear all about it from the chairmen of the CIM Committees. We expect certainty from the CIM. And we expect continuous adaptation to the new realities. Can both be matched? And how
12h45 Doors 13h25 Welcome & Intro by François Chaudoir, Chairman UMA 13h45 UMA Wrap up 2019 13h55 Content is King Koen Verwee, CEO, Mediahuis Xavier Huberland, Directeur Général Pôle Médias, Rtbf Kris Vervaet, CEO, DPG Media 15h10 COFFEE BREAK 15h50 Consumer is Queen Michel Van der Poorten, Cognitive Strategist, IBM Geoffrey La Rocca, Managing Director
The new BAM Marketing Congress is all about meet, share and learn. There are multiple stages to fuel inspiration: meaningful stages about meaningful marketing, sector stages with insights for B2B, retail/FMCG, not for profit and services.
