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Avenue de Miramar 11, 1020 Bruxelles

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UMA Get Together 2019

12h45   Doors

13h25   Welcome & Intro by François Chaudoir, Chairman UMA

13h45   UMA Wrap up 2019

13h55   Content is King                                       

  • Koen Verwee, CEO, Mediahuis
  • Xavier Huberland, Directeur Général Pôle Médias, Rtbf
  • Kris Vervaet, CEO, DPG Media

15h10   COFFEE BREAK

15h50   Consumer is Queen

  • Michel Van der Poorten, Cognitive Strategist, IBM
  • Geoffrey La Rocca, Managing Director France & Belgium, Teads
  • Benjamin Sekkai, Country Manager, Vectaury
  • Wim Jansen, CEO Belgium, France & Israël, JCDecaux

17h00   Debate: How to influence the journey of the hyperconnected consumer?

  • Yves De Voeght, Head of brands integrated communication, Coca-Cola
  • José Fernandez, Chief Customer Experience Officer, d’Ieteren
  • Wim Vermeulen, Managing Director, Dentsu Consulting

17h30   Conclusions of the day

  • Naomi Osorio Galan, Account Manager, Universal Media
  •  Matthias Langenaeker, Growht Strategist, Publicis Media

17h40   YMCE Data Driven

18h00   UMA Cocktail

Date

november 27, 2019

Time

1:00 pm - 7:00 pm

Cost

UMA members : free / Non-members : €125

Organizer

UMA

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  • This event has passed.

UMA Get Together 2019

november 27, 2019 @ 1:00 pm - 7:00 pm

Free

12h45   Doors

13h25   Welcome & Intro by François Chaudoir, Chairman UMA

13h45   UMA Wrap up 2019

13h55   Content is King                                       

  • Koen Verwee, CEO, Mediahuis
  • Xavier Huberland, Directeur Général Pôle Médias, Rtbf
  • Kris Vervaet, CEO, DPG Media

15h10   COFFEE BREAK

15h50   Consumer is Queen

  • Michel Van der Poorten, Cognitive Strategist, IBM
  • Geoffrey La Rocca, Managing Director France & Belgium, Teads
  • Benjamin Sekkai, Country Manager, Vectaury
  • Wim Jansen, CEO Belgium, France & Israël, JCDecaux

17h00   Debate: How to influence the journey of the hyperconnected consumer?

  • Yves De Voeght, Head of brands integrated communication, Coca-Cola
  • José Fernandez, Chief Customer Experience Officer, d’Ieteren
  • Wim Vermeulen, Managing Director, Dentsu Consulting

17h30   Conclusions of the day

  • Naomi Osorio Galan, Account Manager, Universal Media
  •  Matthias Langenaeker, Growht Strategist, Publicis Media

17h40   YMCE Data Driven

18h00   UMA Cocktail

Details

Date:
november 27, 2019
Time:
1:00 pm - 7:00 pm
Cost:
Free
Event Category:

Organizer

UMA

Venue

Auditorium 2000 – Brussels Expo
Avenue de Miramar 11
Bruxelles, 1020 Belgium
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Website:
https://www.brussels-expo.com/espaces-evenementiels/auditorium-2000