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UMA Benchmark OOH Media Investments Jan-Jun 2024/2023

Benchmarks

UMA, in collaboration with the member agencies specialized in OOH Media analysed the evolution of the investments in OOH media in Belgium & Luxemburg during the first semester of 2024.

This report is based on the total investments in all OOH media, without technical costs, fees and taxes. This semestrial Benchmark reveals also the evolution of the market share of DOOH (Digital Out Of Home formats).

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