Benchmark Digital Media Investments HY 2021

Benchmarks

UMA, together with AdSomeNoise, blue2purple, Ogilvy Social.Lab & Pivott, calculated the SOV of ‘Digital’ in the total Media Investments in Belgium for 2021. Period: January – June 2021

This report contains the analyses of the market shares of the channels Display, Video, SEA, Social & Other Digital.

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