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SYMPOSIUM >> FORWARD FOCUS
17 OctPresentations & Panel debate auround hot topics in our industry : More self-regulation and less patronization ; How creative marketing leads to greater effectiveness ; Profit Ability 2 - The business case for advertising ; Is AI transforming marketing?CommPass event -
Digital First
27 OctDiscover the latest trends, strategies and technologies in the digital world, and learn from the industry’s top thought leaders and innovators. Digital First has everything you need to succeed in the digital age.Digimedia event -
BELGIAN MARKETING AWARDS CEREMONY
6 NovThe Belgian Marketing Awards identify and celebrate outstanding game changing innovations. We reward successful, meaningful, customer centric transformations and innovations, delivered by marketers who are at the cutting-edge of their profession. Find out who the award winners are and get inspired by their story and achievements.6 organizations: ACC, BAM, BABM, BMMA, CUBE, UBA ,UMA. event
More publications Publications
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UMA Benchmark Media Investments 1st Semester 2024
2025 BenchmarksUMA calculated the SOV of 'Digital' in the total Media Investments in Belgium. Period: January - June 2024
UMA Benchmark OOH Media Investments Jan-Jun 2024/2023
2025 BenchmarksThe agencies specialized in OOH Media dressed the Report of the evolution of the investments in OOH media in Belgium during the first semester 2023.
UMA Get Together 27/08 The path to strong communication
2024 Info UMAThe visions shared during the UMA Get Together webinar: How will we build a sustainability ecosystem with our talents?
View all Member publications
UMA Benchmark Media Investments 1st Semester 2024
2025 BenchmarksUMA calculated the SOV of 'Digital' in the total Media Investments in Belgium. Period: January - June 2024
Global mid-Year Forecast Report
2020 BenchmarksIn 2020, we estimate that the global advertising economy will fall by 12%,. This is a sharp decline from the growth rate of 6.2% (2019) and returns the industry to slightly
higher than 2017 levels.
Teenage Report
2020 Market ResearchWe have identified seven personality archetypes within our study. These archetypes are not mutually exclusive,
meaning the average teenager can have multiple personas.
Space Newsletter
2020 Media ResearchThe Awareness Tracker is an exclusive study from Space. The data offer insights about the links and interactions between brand awareness and recommendation.