Diversity & Inclusion Guide2022 Info UMA
Diversity is a priority which impacts not only internal inclusion, but also external representation. Inclusive workplaces inspire diversity of thinking, which drives creativity & innovation.
UMA Get together 20212022 Info UMA
The visions shared during the UMA Get Together webinar: How will we build a sustainability ecosystem with our talents?
UMA Ranking 20212022 Info UMA
UMA Ranking 2021: the total turnover of the UMA members grows by 15% to the pre-pandemic level.
With a market share of 27%, GroupM strengthens its leading position in the Ranking of Groups.
Space Newsletter2020 Media Research
The Awareness Tracker is an exclusive study from Space. The data offer insights about the links and interactions between brand awareness and recommendation.
Teenage Report2020 Market Research
We have identified seven personality archetypes within our study. These archetypes are not mutually exclusive,
meaning the average teenager can have multiple personas.
Global mid-Year Forecast Report2020 Benchmarks
In 2020, we estimate that the global advertising economy will fall by 12%,. This is a sharp decline from the growth rate of 6.2% (2019) and returns the industry to slightly
higher than 2017 levels.
Press Release: UMA & UBA Benchmark Media Investments TY 20212022 Benchmarks
UMA, together with AdSomeNoise, blue2purple, Ogilvy Social.Lab & Pivott, calculated the SOV of 'Digital' in the total Media Investments in Belgium. Period: January - June 2021
Press Release: The path to strong communication passes through good collaboration & knowledge sharing2022 Info UMA
In his vision statement, UMA president Hugues Rey made it clear that inspiration based on Best Practices and knowledge sharing are the best ways to move forward together towards common goals.
Benchmark Digital Media Investments Y 20202021 Benchmarks
UMA calculated the SOV of Digital' in the total Media Investments in Belgium, reporting the market shares of the channels SEA, Display, Social, Video & 'Other Digital'. Period: Jan - Dec 2020