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Press Release: UMA & UBA Benchmark Media Investments TY 2021


UBA & UMA, (with AdSomeNoise, blue2purple, Ogilvy Social.Lab & Pivott) publish together a complete Report on the Media Investments in the Belgian market during 2021. (January-December)

Including the Share of Digital in the total Media Investments, the Share of the ‘direct’ Investments by Advertisers and the Shares of the offline Media Segments.