UMA Ranking 2020

Ranking 2020 per Agency

 
Rank Company Billing Evol. Ind. % of total Evol. % Rank  Rank  Groups
2020   2020 2019 20/19 2020 2019 19/18 2019 2018  
1 Mindshare 136,927,583 126,195,545 109 13.1 10.7 122 2 3 GroupM
2 Space 135,007,264 166,187,119 81 12.9 14.1 91 1 1
3 UM 104,350,222 108,360,441 96 10.0 9.2 108 4 4 Mediabrands
4 Initiative 100,194,109 122,276,617 82 9.6 10.4 92 3 2 Mediabrands
5 Havas 80,224,180 95,832,550 84 7.7 8.1 94 5 6
6 Maxus 77,778,621 91,049,953 85 7.4 7.7 96 6 8 GroupM
7 Vizeum 62,974,297 52,881,954 119 6.0 4.5 134 11 10 Dentsu
8 Wavemaker 61,635,321 63,484,606 97 5.9 5.4 109 8 11 GroupM
9 Publicis Gr 56,807,710 62,789,099 90 5.4 5.3 102 9 5 Publicis Groupe –
10 PHD 54,642,439 50,416,461 108 5.2 4.3 122 12 12 OmnicomMediaGroup
11 OMD 52,453,991 61,382,020 85 5.0 5.2 96 10 9 OmnicomMediaGroup
12 Zigt 39,028,749 27,888,608 140 3.7 2.4 158 13 13
13 Carat 21,814,339 64,863,158 34 2.1 5.5 38 7 7 Dentsu
14 Mediaplus  20,045,372 21,096,274 95 1.9 1.8 107 14 14 Serviceplan
  Total other 41,106,750 62,268,005 66 3.9 5.3 74      
  Total 1,044,990,947 1,176,972,410 88.8 100 100        
             
                     
   
                         

Ranking 2020 per Group

Rank  Group Billing Evol. Ind. % of Total Evol. % Rank  Rank  Staff (FTE)
2020   2020 2019 20/19 2020 2019 20/19 2019 2018 2020 2019 Evol 20/19
1 GroupM  279,207,999 287,147,925 97 26.7 24.4 110 1 1 226.0 207.4 109
2 Mediabrands  204,731,443 231,881,757 88 19.6 19.7 99 2 2 162.0 172.0 94
3 Space  135,007,264 166,187,119 81 12.9 14.1 91 3 3 100.3 102.8 98
4 OmnicomMediaGroup  131,601,104 140,712,579 94 12.6 12.0 105 4 5 133.0 128.0 104
5 Dentsu 95,660,898 135,370,568 71 9.2 11.5 80 5 4 89.0 116.2 77
6 Havas Media  80,224,180 95,832,550 84 7.7 8.1 94 6 7 60.0 64.0 94
7 Publicis Groupe 56,807,710 62,789,099 90 5.4 5.3 102 7 6 38.0 37.0 103
8 Zigt 39,028,749 27,888,608 140 3.7 2.4 158 8 9 15.0 12.0 125
9 Serviceplan 20,045,372 23,579,199 85 1.9 2.0 96 9 8 20.7 21.0 99
  Total other 2,676,228 5,583,006 48 0.3 0.5 54     11.5 13.0 88
  Total UMA 1,044,990,947 1,176,972,410 88.8 100 100       855 873 98