12h45 Doors 13h25 Welcome & Intro by François Chaudoir, Chairman UMA 13h45 UMA Wrap up 2019 13h55 Content is King Koen Verwee, CEO, Mediahuis Xavier Huberland, Directeur Général Pôle Médias, Rtbf Kris Vervaet, CEO, DPG Media 15h10 COFFEE BREAK 15h50 Consumer is Queen Michel Van der Poorten, Cognitive Strategist, IBM Geoffrey La Rocca, Managing Director
Our event UMADay goes online: the presentation of the AMMA Nominees and winners of the YMCE Strategy Edition are presented on our Web Platform. Webinar menu : Welcome by François Chaudoir, Chairman UMA AMMA 2020 by Nathalie Rahbani, Chairwoman of the AMMA jury YMCE Strategy with VAR & IP : and the winners are... Best
With this interactive Webinar & remote Event the UMA shares the visions on the future of our industry. Program: * UMA Wrap up 2020 by the Chairman * Visions on the future of our industry: Storm is now the Weather * YMCE Strategy & Data-driven Awards 2020 * Data , Technologies and People * Best
Program: UMA Wrap-Up Zoom on Best Practices OOH, InHome, Native & Cinema Short overview of the nominees in AMMA Categories - Best Use of Native & Content - Best creative Media Use - Best Use of Interactive & Social Media Video presentations of the nominated Cases - Best Use of Data & Performance Marketing -
During our annual event, UMA celebrates the resilience of our industry and looks forward to the challenges of the future. How we build together a sustainable advertising & marketing ecosystem? Subscribe (free acces) to our Webinar on : Uma Get Together Main sponsor: bpost media
Program: 12h45 Doors 13h30 Welcome UMA Wrap-Up Zoom on Knowledge Sharing : Best Practices OOH, InHome, Native, Cinema 13h50 Presentations of the nominees in AMMA Categories - Best Use of Data - Best creative Media Use - Best Use of Performance Marketing 15h30 COFFEE BREAK 16h00 Presentations AMMA Nominees - Best Media Strategy - Best
Program : 09h15 Doors 09h45 Welcome 10h00 Presentations How to bring marketing back in touch with reality? - Wiemer Snijders The state of attention in media - Karen Nelson-Field Why must we improve marketing briefings? - Mark Ritson The winning formula for media in the next decade - Tom Denford 12h00 Networking & Buffet 14h00
Program: #tousensemble 13h00 Doors 13h45 Welcome by our host Matthias Langenaeker (Publicis Groupe) 14h00 UMA wrap-up by UMA Chairman Hugues Rey (Havas) 14h15 Tous ensemble: Inclusion & Diversity • Presentation of initiatives in the industry • Debate: Inclusion through Sport 14h50 YMCE Data Driven 2022 Award winners 15h05 Tous ensemble for a sustainable sector •
The best of the media expertise of 2022 on stage! During the yearly Event UMA Get Together 'Best Media Campaigns', the 5 Nominees in 6 AMMA Categories are presented briefly to the public & AMMA Jury. Welcome by UMA Best Use of Native & Content Best Use of Performance Marketing Best creative Media Use Best
Programme: 09h00 Reception with Coffee 09h45 Presentations Introduction by Moderator Bart De Pauw (GroupM) * UMA Wrap-up & Visions by Hugues Rey, Chairman of UMA * The wrong and the real of it; Grace Kite (Magic Numbers) * Attention & Efficiency – an advertiser point of view; José Fernandez (D'Ieteren) & Bruno Liesse (Polaris) *