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X-ORIGINAL-URL:https://uma.be
X-WR-CALDESC:Events for United Media Agencies
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TZID:UTC
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TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20170101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20260506T090000
DTEND;TZID=UTC:20260506T193000
DTSTAMP:20260430T164455Z
CREATED:20251229T152054Z
LAST-MODIFIED:20260430T164455Z
UID:9618-1778058000-1778095800@uma.be
SUMMARY:UMA Get Together Best Media Campaigns
DESCRIPTION:The best of the media expertise of 2025 on stage! During the yearly Event UMA Get Together ‘Best Media Campaigns’\, the 5 Nominees in 7 AMMA Categories are presented briefly to the public & the AMMA jury \nProgram of the Day : \n09h30 Reception with Coffee \n10h15 Welcome by UMA Chairwoman\n10h25 UMA Wrap-up\n10h35 AMMA Categories Part I\n– Introduction to 20 Years AMMA\n– Best long-term Media Strategy\n– Media Sustainable Development Award \n12h00  Walking Buffet \n13h30 AMMA Categories Part II\n– Best Use of Performance Marketing\n– Best creative Media Use\n– Best Use of Data\n– Best Use of Native & Content \n15h45 Coffee Break \n16h20 YMCE Winners awarded on stage.\n16h40 AMMA Categories Part III\n– Best Media Strategy\n17h15 Conclusions of the Day by the AMMA Jury President \n17h30 Networking Drink \nFree for UMA members and AMMA Jury members. \nVenue : Dolce la Hulpe
URL:https://uma.be/evenement/uma-get-together-best-media-campaigns-3/
LOCATION:Resort Dolce LA Hulpe\, Chaussée de Bruxelles 35\, La Hulpe\, 1310
CATEGORIES:uma event
ATTACH;FMTTYPE=image/jpeg:https://uma.be/wp-content/uploads/2022/12/UMA-BMC-Clean.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250826T090000
DTEND;TZID=UTC:20250826T143000
DTSTAMP:20250825T103220Z
CREATED:20250506T082921Z
LAST-MODIFIED:20250825T103220Z
UID:8448-1756198800-1756218600@uma.be
SUMMARY:UMA Get Together
DESCRIPTION:August’s UMA Get Together is a collaboration between UBA and UMA. The crucial role of brand communication and the use of media in advertising will be highlighted by international experts sharing practical insights into what really works in media and marketing — and how to optimise your investments.\nYou can read more about the speakers : uba website \nPROGRAMME: \n09h00 Reception with Coffee \n09h45 The Path to strong communication\nIntroduction by Moderator Bart De Pauw (WPP Media)\n* UMA Wrap-up & Visions by François Chaudoir\, VP of UMA\n* The Effectiveness System by Mats Rönne\, Media Effectiveness Strategist (Sweden)\n* Does consistency drive advertising quality\, brand and business effects? by Andrew Tindall\, System1 (UK)\n* Being better investors\, evidence-based approach to effectiveness by Prof. Magda Nenycz-Thiel from the Ehrenberg-Bass Institute (Australia)\n* Added value from local Media Expertise : takeaways from the B2B survey by Trustmedia\n* Panel Discussion: “How can we do better in terms of services to advertisers?” moderated by François Chaudoir (Space) with Suzanne Stroobants (WPPMedia)\, Margaux Marien (OmnicomMediaGroup) & Laurent Massart (dentsu) \n12h15 Networking moments at lunch buffets \n14h30 End of the UMA Get Together
URL:https://uma.be/evenement/uma-get-together-3/
LOCATION:Resort Dolce LA Hulpe\, Chaussée de Bruxelles 35\, La Hulpe\, 1310
CATEGORIES:uma event
ATTACH;FMTTYPE=image/gif:https://uma.be/wp-content/uploads/2025/05/UMAGT-LOGO.gif
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250514T100000
DTEND;TZID=UTC:20250919T190000
DTSTAMP:20251229T152254Z
CREATED:20250106T170335Z
LAST-MODIFIED:20251229T152254Z
UID:8186-1747216800-1758308400@uma.be
SUMMARY:UMA Get Together Best Media Campaigns
DESCRIPTION:The best of the media expertise of 2024 on stage! During the yearly Event UMA Get Together ‘Best Media Campaigns’\, the 5 Nominees in 7 AMMA Categories are presented briefly to the public & the AMMA jury \nProgram of the Day : \n10h00 Reception with Coffee \n10h45 Welcome by UMA Chairman\n11h00 UMA wrap up\n11h15 AMMA Categories Part I\n– Best long-term Media Strategy\n– Media Sustainable Development Award \n12h20 Walking Buffet \n13h55 AMMA Categories Part II\n– Best Use of Performance Marketing\n– Best creative Media Use\n– Best Use of Data\n– Best Use of Native & Content \n15h45 Coffee Break \n​16h20 YMCE Winners awarded on stage.\n– Best Media Strategy\n17h05 Conclusions of the Day by the AMMA Jury President \n17h15 Networking Drink \nFree for UMA members and AMMA Jury members. \nVenue : Dolce la Hulpe
URL:https://uma.be/evenement/uma-get-together-2025/
LOCATION:Resort Dolce LA Hulpe\, Chaussée de Bruxelles 35\, La Hulpe\, 1310
CATEGORIES:uma event
ATTACH;FMTTYPE=image/jpeg:https://uma.be/wp-content/uploads/2022/12/UMA-BMC-Clean.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240827T090000
DTEND;TZID=UTC:20240827T143000
DTSTAMP:20250123T073928Z
CREATED:20240503T091320Z
LAST-MODIFIED:20250123T073928Z
UID:7363-1724749200-1724769000@uma.be
SUMMARY:UMA Get Together
DESCRIPTION:PROGRAMME: \n09h00 Reception with Coffee\n09h45 Presentations\nIntroduction by Moderator Bart De Pauw (GroupM)\n* UMA Wrap-up & Visions by Hugues Rey\, Chairman of UMA\n* The learnings on creative effectiveness | Orlando Wood\n* Transforming media | Tom Denford\n* Media for everyone | Isabel Massey\n* Time for disruption | Danny Devriendt\n12h00 Networking moments at lunch buffets\n14h30 End of the UMA Get Together
URL:https://uma.be/evenement/uma-get-together-media-date-2/
LOCATION:Resort Dolce LA Hulpe\, Chaussée de Bruxelles 35\, La Hulpe\, 1310
CATEGORIES:uma event
ATTACH;FMTTYPE=image/png:https://uma.be/wp-content/uploads/2024/05/LOGO.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240515T123000
DTEND;TZID=UTC:20240515T190000
DTSTAMP:20240514T152851Z
CREATED:20240123T200549Z
LAST-MODIFIED:20240514T152851Z
UID:7144-1715776200-1715799600@uma.be
SUMMARY:UMA Get Together Best Media Campaigns
DESCRIPTION:The best of the media expertise of 2023 on stage! During the yearly Event UMA Get Together ‘Best Media Campaigns’\, the 5 Nominees in 6 AMMA Categories are presented briefly to the public & the AMMA jury \nWelcome by UMA Chairman \nBest Use of Native & Content\nBest Use of Performance Marketing\nBest creative Media Use\nBest Use of Data \nCoffee Break\nYMCE Winners awarded on stage. \nBest Media Strategy\nMedia Sustainable Development Award \nFree for UMA members and AMMA Jury members. \nVenue : Dolce la Hulpe
URL:https://uma.be/evenement/uma-get-together-best-media-campaigns-2/
LOCATION:Resort Dolce LA Hulpe\, Chaussée de Bruxelles 35\, La Hulpe\, 1310
CATEGORIES:uma event
ATTACH;FMTTYPE=image/jpeg:https://uma.be/wp-content/uploads/2022/12/UMA-BMC-Clean.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230831T090000
DTEND;TZID=UTC:20230831T143000
DTSTAMP:20230822T070039Z
CREATED:20221223T090633Z
LAST-MODIFIED:20230822T070039Z
UID:5795-1693472400-1693492200@uma.be
SUMMARY:MEDIA DATE
DESCRIPTION:Programme: \n09h00 Reception with Coffee\n09h45 Presentations\nIntroduction by Moderator Bart De Pauw (GroupM)\n* UMA Wrap-up & Visions by Hugues Rey\, Chairman of UMA\n* The wrong and the real of it; Grace Kite (Magic Numbers)\n* Attention & Efficiency – an advertiser point of view; José Fernandez (D’Ieteren) & Bruno Liesse (Polaris)\n* Marketing Effectiveness; Mark Ritson (Marketing Week)\n* The Future of Advertising – the Belgian case; Vincent Fosty (Deloitte) \n11h45  Networking moments at lunch buffets\n14h30 End of the UMA Get Together \nMore about the speakers on the website of UBA
URL:https://uma.be/evenement/uma-get-together-media-date/
LOCATION:La Dolce\, 135 Chaussée de Bruxelles\, La Hulpe\, 1310\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/png:https://uma.be/wp-content/uploads/2022/12/UMA-GT-2022-Logo-25-08-with-background.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20230509T130000
DTEND;TZID=UTC:20230509T193000
DTSTAMP:20240131T091742Z
CREATED:20221218T190514Z
LAST-MODIFIED:20240131T091742Z
UID:5783-1683637200-1683660600@uma.be
SUMMARY:UMA Get Together Best Media Campaigns
DESCRIPTION:The best of the media expertise of 2022 on stage! During the yearly Event UMA Get Together ‘Best Media Campaigns’\, the 5 Nominees in 6 AMMA Categories are presented briefly to the public & AMMA Jury. \nWelcome by UMA \nBest Use of Native & Content\nBest Use of Performance Marketing\nBest creative Media Use\nBest Use of Data \nCoffee Break\nYMCE Winners awarded on stage. \nBest Media Strategy\nMedia Sustainability Award \nFree for UMA members and AMMA Jury members. \nVenue : Proximus Lounge
URL:https://uma.be/evenement/uma-get-together-best-media-campaigns/
LOCATION:Proximus Lounge\, Rue Stroobandts 51\, Bruxelles\, 1140\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/jpeg:https://uma.be/wp-content/uploads/2022/12/UMA-BMC-Clean.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221201T130000
DTEND;TZID=UTC:20221201T200000
DTSTAMP:20221130T065734Z
CREATED:20220927T170805Z
LAST-MODIFIED:20221130T065734Z
UID:5078-1669899600-1669924800@uma.be
SUMMARY:UMA get together
DESCRIPTION:Program: #tousensemble \n13h00 Doors\n13h45 Welcome by our host Matthias Langenaeker (Publicis Groupe)\n14h00 UMA wrap-up by UMA Chairman Hugues Rey (Havas)\n14h15 Tous ensemble: Inclusion & Diversity\n• Presentation of initiatives in the industry\n• Debate: Inclusion through Sport\n14h50 YMCE Data Driven 2022 Award winners\n15h05 Tous ensemble for a sustainable sector\n• Presentation of CommtoZero by Britt Luyten (Maxus)\n• Debate: The next steps forward\n15h35 Conclusion of the Get Together\n15h45 Match Croatia – Belgium on big screens\n18h00 Party with DJ Diego Quesada\n20h00 END “Tous à la maison” \nVenue: Auditorium 500 Bxl Expo \nMain sponsor
URL:https://uma.be/evenement/uma-get-together-2/
LOCATION:Auditorium 500 Brussels Expo\, Avenue Miramar\, Brussels\, Brussels\, 1000\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/png:https://uma.be/wp-content/uploads/2022/09/UMA-GT-2022-Visual-Save-the-date-1920x1080px.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220825T090000
DTEND;TZID=UTC:20220825T140000
DTSTAMP:20220728T135124Z
CREATED:20220527T141017Z
LAST-MODIFIED:20220728T135124Z
UID:4697-1661418000-1661436000@uma.be
SUMMARY:UMA get together
DESCRIPTION:Program : \n09h15 Doors\n09h45 Welcome\n10h00 Presentations \n\nHow to bring marketing back in touch with reality? – Wiemer Snijders\nThe state of attention in media – Karen Nelson-Field\nWhy must we improve marketing briefings? – Mark Ritson\nThe winning formula for media in the next decade – Tom Denford\n\n12h00 Networking & Buffet\n14h00 End of the UMA get together \n \nVenue :\nDolce\n135\, Chaussée de Bruxelles\nB-1310 La Hulpe\nBelgium\nFree Parking
URL:https://uma.be/evenement/uma-get-together/
LOCATION:La Dolce\, 135 Chaussée de Bruxelles\, La Hulpe\, 1310\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/jpeg:https://uma.be/wp-content/uploads/2022/05/BIS_UMA-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220504T130000
DTEND;TZID=UTC:20220505T190000
DTSTAMP:20220503T061617Z
CREATED:20220115T195545Z
LAST-MODIFIED:20220503T061617Z
UID:4114-1651669200-1651777200@uma.be
SUMMARY:UMA Best Media Campaigns
DESCRIPTION:Program:\n12h45 Doors\n13h30 Welcome\nUMA Wrap-Up\nZoom on Knowledge Sharing : Best Practices OOH\, InHome\, Native\, Cinema \n13h50 Presentations of the nominees in AMMA Categories\n– Best Use of Data\n– Best creative Media Use\n– Best Use of Performance Marketing \n15h30 COFFEE BREAK  \n16h00 Presentations AMMA Nominees \n– Best Media Strategy\n– Best Use of Native & Content\n– Media Sustainability Award \nYMCE Award ceremony \nWALKING RECEPTION  \nREGISTER  HERE  \nPRICE : €130 (+ VTA) PP\nFREE FOR UMA MEMBERS & AMMA JURY MEMBERS
URL:https://uma.be/evenement/uma-best-media-campaigns/
LOCATION:Auditorium 2000 – Brussels Expo\, Avenue de Miramar 11\, Bruxelles\, 1020\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/png:https://uma.be/wp-content/uploads/2022/01/UMA-BMC-Website-Homepage-incl-room-for-logos.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20211216T160000
DTEND;TZID=UTC:20211216T170000
DTSTAMP:20211215T133853Z
CREATED:20210413T122635Z
LAST-MODIFIED:20211215T133853Z
UID:3647-1639670400-1639674000@uma.be
SUMMARY:UMA GET TOGETHER 2021
DESCRIPTION:During our annual event\, UMA celebrates the resilience of our industry and looks forward to the challenges of the future. How we build together a sustainable advertising & marketing ecosystem?  \nSubscribe (free acces) to our Webinar on : Uma Get Together \nMain sponsor: bpost media
URL:https://uma.be/evenement/uma-get-together-2021/
LOCATION:UMA Get together platform\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/png:https://uma.be/wp-content/uploads/2021/04/UMA-Get-Together-2021-Header.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20210401T150000
DTEND;TZID=UTC:20210401T170000
DTSTAMP:20210326T105204Z
CREATED:20201209T105518Z
LAST-MODIFIED:20210326T105204Z
UID:3143-1617289200-1617296400@uma.be
SUMMARY:UMA Best Media Campaigns Webinar
DESCRIPTION:Program: \nUMA Wrap-Up \nZoom on Best Practices OOH\, InHome\, Native & Cinema \nShort overview of the nominees in AMMA Categories\n– Best Use of Native & Content\n– Best creative Media Use\n– Best Use of Interactive & Social Media\nVideo presentations of the nominated Cases\n– Best Use of Data & Performance Marketing\n– Best Media Strategy
URL:https://uma.be/evenement/uma-best-media-campaigns-webinar/
LOCATION:Webinar\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/png:https://uma.be/wp-content/uploads/2020/12/UMA-Best-Media-Campaign-2021-Website-eventpagina.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20201126T163000
DTEND;TZID=UTC:20201126T180000
DTSTAMP:20201126T144045Z
CREATED:20200804T151858Z
LAST-MODIFIED:20201126T144045Z
UID:2890-1606408200-1606413600@uma.be
SUMMARY:UMA Get Together 2020
DESCRIPTION:With this interactive Webinar & remote Event the UMA shares the visions on the future of our industry. \nProgram:\n * UMA Wrap up 2020 by the Chairman\n * Visions on the future of our industry: Storm is now the Weather\n * YMCE Strategy & Data-driven Awards 2020\n * Data \, Technologies and People\n * Best Practices as a Source of Inspiration\n * Conclusions \nregister here!
URL:https://uma.be/evenement/uma-get-together-2020/
LOCATION:Webinar\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/jpeg:https://uma.be/wp-content/uploads/2020/08/uma-get-together.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200508
DTEND;VALUE=DATE:20200509
DTSTAMP:20200505T120843Z
CREATED:20200419T151524Z
LAST-MODIFIED:20200505T120843Z
UID:2655-1588896000-1588982399@uma.be
SUMMARY:UMA Day on Video Platform
DESCRIPTION:Our event UMADay goes online: the presentation of the AMMA Nominees\nand winners of the YMCE Strategy Edition are presented on our Web Platform. \n \nWebinar menu : \n\nWelcome by François Chaudoir\, Chairman UMA\nAMMA 2020 by Nathalie Rahbani\, Chairwoman of the AMMA jury\nYMCE Strategy with VAR & IP : and the winners are…\nBest Media Campaigns 2019: the AMMA nominees 2020\n\nBest Creative Media Use\nBest Use of Data & Performance Marketing\nBest Use of Interactive\nBest Use of Native & Performance\nBest Media Strategy\nInnovation & Development of the Year\n\n\n\nThanks to our Partners : Nielsen & Brightfish \n\n\nSupported by MM
URL:https://uma.be/evenement/uma-webinar/
LOCATION:UMA Web Platform
CATEGORIES:uma event
ATTACH;FMTTYPE=image/png:https://uma.be/wp-content/uploads/2020/04/Nathalie_Webinar-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20191127T130000
DTEND;TZID=UTC:20191127T190000
DTSTAMP:20191126T151419Z
CREATED:20191015T083829Z
LAST-MODIFIED:20191126T151419Z
UID:1379-1574859600-1574881200@uma.be
SUMMARY:UMA Get Together 2019
DESCRIPTION:12h45   Doors \n13h25   Welcome & Intro by François Chaudoir\, Chairman UMA \n13h45   UMA Wrap up 2019 \n13h55   Content is King                                         \n\nKoen Verwee\, CEO\, Mediahuis\nXavier Huberland\, Directeur Général Pôle Médias\, Rtbf\nKris Vervaet\, CEO\, DPG Media\n\n15h10   COFFEE BREAK \n15h50   Consumer is Queen \n\nMichel Van der Poorten\, Cognitive Strategist\, IBM\nGeoffrey La Rocca\, Managing Director France & Belgium\, Teads\nBenjamin Sekkai\, Country Manager\, Vectaury\nWim Jansen\, CEO Belgium\, France & Israël\, JCDecaux\n\n17h00   Debate: How to influence the journey of the hyperconnected consumer? \n\nYves De Voeght\, Head of brands integrated communication\, Coca-Cola\nJosé Fernandez\, Chief Customer Experience Officer\, d’Ieteren\nWim Vermeulen\, Managing Director\, Dentsu Consulting\n\n17h30   Conclusions of the day \n\nNaomi Osorio Galan\, Account Manager\, Universal Media\n Matthias Langenaeker\, Growht Strategist\, Publicis Media\n\n17h40   YMCE Data Driven \n18h00   UMA Cocktail
URL:https://uma.be/evenement/uma-day-2019/
LOCATION:Auditorium 2000 – Brussels Expo\, Avenue de Miramar 11\, Bruxelles\, 1020\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/png:https://uma.be/wp-content/uploads/2019/10/UMA-Get-Together-Website-eventpaginakopie-Copy.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20190402T133000
DTEND;TZID=UTC:20190402T183000
DTSTAMP:20190312T160925Z
CREATED:20181206T090328Z
LAST-MODIFIED:20190312T160925Z
UID:332-1554211800-1554229800@uma.be
SUMMARY:UMA Day Best Media Campaigns
DESCRIPTION:The agencies present their nominated AMMA Cases in 5 categories to the jury and the public.\nBest Media Strategy\, Best Creative Media Use\, Best Use of Interactive\, Best Use of Data & Performance\, Best Use of Native & Content. \nVenue : Imagibraine ; Boulevard de France\, 1420 Braine-l’Alleud \nProgramme : \n13h00\nReception Sandwiches\, Softs & Coffee \n13h30\nWelcome by UMA \n13h40\nPresentations AMMA Nominees\nBest Use of Data & Performance Marketing\nBest Creative Media Use\nBest Use of Native & Content \n15h35\nCoffee Break \n16h00 \nPresentations AMMA Nominees\nBest Use of Interactive\nBest Media Strategy \n17h15\nAward YMCE Strategy 2019 \n17h30\nUMA Walking cocktail \n18h30\nEnd of UMA Day \nINSCRIPTIONS\nUMA members : free\nNon-members : €120 \nPlease send a message to max@uma.be “I confirm my particiption to the UMADay on 02/04”
URL:https://uma.be/evenement/uma-day-best-media-campaigns/
CATEGORIES:uma event
ATTACH;FMTTYPE=image/jpeg:https://uma.be/wp-content/uploads/2018/12/umaday.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20181129T080000
DTEND;TZID=UTC:20181129T170000
DTSTAMP:20181121T134516Z
CREATED:20181121T134516Z
LAST-MODIFIED:20181121T134516Z
UID:247-1543478400-1543510800@uma.be
SUMMARY:UMA Day 2018
DESCRIPTION:Programme: \n13h30 DOORS\n14h10 Welcome\n14h20 UMA ‘s Views & Projects\n14h30 Media Agency of the future: fake News & hot Topics\n15h35 COFFEE BREAK\n16h05 Best Practices: Inspiration Platform\n16h25 Youngsters versus Establishment: CEO’s answer your questions on stage\n17h00 YMCE Data Driven award\n17h20 Conclusions of the day\n17h35 UMA COCKTAIL
URL:https://uma.be/evenement/uma-day-2018/
LOCATION:Kinepolis Brussels\, Eeuwfeestlaan 20\, Brussel\, Brussel\, 1020\, Belgium
CATEGORIES:uma event
ATTACH;FMTTYPE=image/jpeg:https://uma.be/wp-content/uploads/2018/11/cropped-DSC1880.jpg
END:VEVENT
END:VCALENDAR